Student Business Branding through creative podcasts by the Creative Economy BEM FPIK Undip 2022
Semarang, the Creative Economy Sector BEM FPIK Undip 2022 presents a podcast with the title “Has an Easy Business? Is it true?” This podcast is a forum given by the FPIK BEM Ekotif field to entrepreneurial students as a place for business branding and a forum to share experiences of building a business in order to motivate other students to build their businesses. This podcast was held in the studio room, Building A, FPIK Undip, and was attended by Lisya Junus as the Co-Founder of Magalodon.id. In her podcast, Lisya tells about the experience of building a business from scratch to getting 3rd Place on Startup Campus Batch 2 Demo Day.
Magalodon.id is a startup business for FPIK Undip students engaged in maggot cultivation in order to overcome several problems in the field of fish cultivation such as the price of feed which is quite expensive, the limited ability of the feed industry to utilize local raw materials, and the nutritional content of feed is not constant. Maggot cultivation can reduce organic waste because maggot consumes organic waste as the main feed. The podcast carried by Ekotif BEM FPIK Undip is uploaded on the Spotify application with the title “Creamy Podcast” or can be listened to at the following link: https://anchor.fm/creamy-podcast9/episodes/Punya-Bisnis-Gampang–Emangnya-Bener-e1p830g